You might be wondering about ADA compliance that’s why you are here. ADA compliance does not require you to have one for your business or website. Right now, there is still no standard protocol or rule implemented for websites to be ADA Compliant, but there are certain points to the law that websites may fall in to, which was explained in US court under Title lll , WCAG 2.0 AA is a good reference before you can take action on making your website ADA compliant. But still, having your website ADA accessible means the following:
1. An easy to access for everyone
Making sure that your website is an equal space or platform for everyone means, you will be able to make sure that your services are equally given for handicapped people. Did you know there are almost 50 million people in the US that are incapable of doing what normal people do? With that being said, if your website complies with the American with Disability Act, it increases the volume and your target audiences. Imagine losing at least 19% of the US population if your website is not accessible for them.
2. Builds your business a good image
One of the most important things in business is taking good care of your potential or existing customers. Whether they are just inquiring or maybe just scheming your website. In that case, by checking up on your website they will know that you provide a friendly-user page that is accessible for everyone. They will know that your business cares for them and provides equal services, especially those who are incapacitated of doing what normal people do.
These people will know that your business values them by showing that your services are within their reach. They will let their friends and relatives know about what you can offer and from that, it can be told to anyone that your business is accessible that gives equal treatment for everyone.
3. Helps you to reach top results
Not all websites comply with ADA yet because it is not yet required or mandatory. There is still no concrete law that explains it is needed on your website. However, getting ahead of the game gives you access to Top Results or SEO. People with disabilities might be searching for services that reach their expectations when it comes to what they needed. This kind of potential customer normally looks out for those businesses that have an easy navigation site and a visual presentation. So, if your website complied with WCAG or Web Content Accessibility Guidelines, you’ll get a chance to reach the top results.
4. A user-friendly website for all
A lot of people use the internet in searching for information specifically on what they needed. However, as each search result disappoints them for not reaching their needs of access, it became tiring for them. But, when your website complies with WCAG or ADA, it increases the user experience of your website. This means, your website can be called “user-friendly” because it is easy to navigate and understand. With that being said, this could lead to more potential connections and customers.
5. Reduces the risk of being penalized
During the period of making ADA a law around 1990, websites are not yet a big deal. Compared to the current year, many businesses turn their business property digitally. That is why digital marketing is such a big deal and a good risk to take. However, with the volume of businesses getting online, some websites are being penalized and being sent with lawsuits for not reaching at least Grade A compliant, with Grade AAA to be the highest rate. This means that their website doesn’t have easy access to everyone.
Right now, many businesses are still confused about whether they wanted to get their website ADA compliant or not. You can check out the ADA’s website for further information. You may also consult us if you want to get your website away from the expensive cost of getting penalized because of ADA Compliance. If you want to know how ADA accessibility works for websites, you can always explore the blue icon on the lower left side of this page.
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